With The Woodlands Convention and Visitors Bureau making efforts to attract both local and international tourists to the community, interest in The Woodlands as a tourist destination is at all-time high. High hotel occupancy levels generate millions of dollars annually for The Woodlands Township and retailers both in The Woodlands and in surrounding communities are feeling the effect.
In 2011, the CVB received information requests at its two visitor centers at The Woodlands Mall and Market Street from tourists hailing from 80 different countries and 49 states, including Texas.
A large portion of the CVB's marketing budget targets attracting tourists from Mexico. The CVB has formed a partnership with United Airlines and through Mundo United and has been able to reach more than 800 Mexican travel agents and promote The Woodlands to various travel and tour operators in 30 Mexican cities.
With the influx of new companies like ExxonMobil relocating to the area, general manager of The Woodlands Waterway Marriott Hotel and Convention Center Fred Domenick said he believes The Woodlands and the hotel industry will almost certainly see growth in international visitors in the coming years.
source: impactnews.com
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